Wrestling Portugal stands as the foremost academy and promoter of professional wrestling in the country, fostering local talent and captivating audiences with electrifying events.
The decision to create a static landing page was intentional, driven by the need for simplicity and reliability. By opting for a static approach, we ensured that visitors could access essential information about the academy and upcoming shows quickly and effortlessly.
The old Wrestling Portugal website, built on WordPress, had several issues that frustrated users. It was cluttered and hard to navigate, with too many pages containing only small bits of information. Unoptimized images made it slow to load, especially on mobile, and much of the content was outdated. Overall, it didn't provide the clean, fast, and engaging experience the wrestling community deserved.
The research revealed critical performance and usability issues on the Wrestling Portugal website. Users spent an average of 5 seconds on the site, reflecting low engagement, while a 17-second loading time caused frustration and high bounce rates. Traffic patterns showed a clear focus on the homepage and “Treinos” section, emphasizing the need for a faster, more engaging, and user-focused design.